Privacy Policy: Signlink Ltd

Here at Signlink Ltd we understand how important your personal information is and we appreciate your trust in us to use that information carefully and sensibly.

This page describes the privacy policy of Signlink Ltd.

By visiting our website, you are accepting and consenting to the practices described in this Privacy Policy.


Controllers of Personal Information
Any personal information provided to or to be gathered by Signlink Ltd is controlled primarily by Signlink Ltd, Unit 21, Highfield Business Park, Deerhurst, Gloucester GL19 4BP.

What Personal Information about our website visitors do we gather?
We may collect, use, store and transfer different kinds of personal data about you which we have grouped together follows:

Identity Data includes first name and last name.

Contact Data includes email address and telephone numbers.

Technical/Website Usage Data includes internet protocol (IP) address browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access this website.

Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences (specifically if manually unsubscribing to certain types of communication).

Professional Data includes any information we may collect in the course of providing our services to you. This includes bank and payment card details, transactional data such as details of payments to and from Signs Express, delivery address and project contacts.

We also collect and use Aggregated Data such as statistical or demographic data for internal purposes.

We also collect and use Business Data including company name, brand guidelines, logos, artwork and project specific details to enable us to provide services to you. This is not deemed personal data.

We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

E-mail Communications:

If you do not want to receive e-mail or other mail from us, please let us know by either contacting us on 01684 27680 or unsubscribe using the link at the bottom of an e-mail.

What about Cookies?
Cookies are most often small text files that websites may put on your computer whilst you are browsing. Cookies are used for many different purposes. For example, they can:
• help search engines remember that you want your search results in English;
• help a website remember your preferences so that you don’t need to customise it every time;
• help our website to deliver a better service by showing you the content most relevant to you;
• identify and resolve errors so that the site is improved for everybody;
• analyse how well a website is performing.

The most common function of cookies is to remember bits of information that help make browsing the web easier and more hassle-free for you. This tends to take the form below:

  • Name = The name of the cookie
    • Value = The piece of information that the cookie is created to store
    • Domain = The website where the cookie is used
    • Expires = The date when the cookie will be deleted from your web browserAll modern browsers do have tools to help you delete or block cookies. But it’s important to remember that many websites need cookies to function properly. By deleting or blocking cookies, you could also block certain personalised features and you may not be able to take full advantage of some of the website’s features.

Do we share any Information?
No information gathered from this website is sold or given to anyone else, unless requested under a legal obligation or if our terms/conditions on agreement are not met.

By supplying your personal information, you agree to this.

Where your data is stored
We store your data on our secure servers. Any paper documents will be shredded and disposed of securely if not required to be kept, and any paper documents kept at Signlink Ltd are secure. Your data can only be viewed by our staff. By submitting your personal data, you agree to this.

Keeping your data secure and disclosing your information
Transmitting information over the internet is generally not completely secure, and we are unable to guarantee the security of your data. Any data you transmit to us is at your own risk. We have procedures and security features in place to keeping your data secure once we receive it.

Links to other websites
Our website contains links to and from other websites. This privacy policy only applies to our website not to any external linked websites. If you go to another website that we provide a link to, you should read the privacy policy on that particular website to find out how it collects your information and what it does with it thereafter.

Following a link to our website from another website
If you come to our website from another website, we may receive personal information about you from the other website. You should read the privacy policy of the website you came from to find out more about this.

IP Addresses
We use IP addresses to analyse trends, administer the site, track users’ movements, and to gather broad demographic information for aggregate use. IP addresses are not linked to personally identifiable information.

Forms on our website and how we use your data submitted
By completing any web form on our website and submitting your data, we may use your data to contact you from time to time with special offers, relevant industry news and other information that we feel might be of interest to you. You may at any time unsubscribe at any time and we will remove you from our database. Simply contact us on 01684 276808. Remember we never share your information with anyone.

Notification of Privacy Policy Changes
We may update our privacy policy as changes require. It is your responsibility to check our privacy policy online to keep up to date with any changes.

If you wish to enquire further about this policy or any of the procedures set out in it please contact us directly on 01684 276808, or send us an email to


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Contact forms

Data from contact forms is collected through gravity forms on the website and is stored on our website.  Please see link to Gravity forms gdpr compliance

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Last updated September 2021.